Wednesday, July 31, 2019

Lee Chong Wei

The Elite Bloggerz The Blog of Form 3 Elite 2012, SMK Tunku Sulong Home About Us New Project Our Sponsor LEE CHONG WEI One of the most prominent personality in Malaysia that I admire is Datuk Lee Chong Wei. He had brought honor to Malaysia. Datuk Lee Chong Wei was born on 21 october 19m2 in Pulau Pinang. He studied at Sekolah Rendah Jenis Kebangsaan Cina Jit Sin,Bukit Mertajam. Later ,he continued his study at Sekolah Menengah Sungai Way. In His early years,Lee Chong Wei favoured basketball. However his mother soon banned him from that activity due to scanning heat of the outdoor basketball court.Lee Chong Wei began to learn badminton at the age of 11 when his father brought him to the badminton hall. After he had attended the attention of the badminton couch,the couch began to train him. After doing discovered by Misbun Sidek ,he was drafted into the National Squad. He won the silver medal in the 2008 olimpic games and become the first Malaysia to reach the final of the men’s singles event and ending Malaysia’s olimpic medal drought since 1996. This achieviement also earned him the titlt Datuk. As a single player,Lee Chong Wei was randked first world wide on 21 august 2008.He is the third Malaysia’s men’s single shutler after Rashid Sidek and Rosli Hashim to achieve such a ranking and is the only Malaysia’s shutler to hold the ranking for more then ten weeks. In 2011 year,he won many matches such as Malaysia open,Korea open,England open,India open,Sudirman Cup and Indonesia open. He was praised by prime minister Najib Tun Razak after this triumph in All England Open. He was hinted he could retire following the 2012 olimpic. 8 Share this: Email Print Facebook3 Twitter1 # 19/04/2012, 12:32 pm The Essays Tags: izzat | muhdhanif | suthanon | Thanasak 0 Comments adjective that describe fikry Adjective that describe Hanif  » †¢RSS Meta Log in Entries RSS Comments RSS WordPress. org Archives Select Month October 2012 (12) Jul y 2012 (4) May 2012 (1) April 2012 (5) March 2012 (8) February 2012 (14) January 2012 (3) December 2011 (1) November 2011 (2) October 2011 (7) September 2011 (11) August 2011 (13) July 2011 (27) June 2011 (6) May 2011 (6) April 2011 (5) March 2011 (7) February 2011 (1) January 2011 (31) December 2010 (7) November 2010 (8) October 2010 (21) September 2010 (2) April 2010 (1) March 2010 (8) Tags mila amira amirul Amsyar archri atiyya boon suang chin joo dayana faiz farhan fathini fatihah fatin fikry fizah hamizatul izzat jia wen mimi Miss N Mrs. A Muhd Hanif muhdhanif nabihah najwa nurulnajwa pirdaus qinwei rizal suthanon syahanis syaqari syareena syifaa teacherz Thanasak yi min Recent Comments barney kid on An interesting event in The Railway Children(Discuss Version) ummiey on exams are bad,bad things!!!! laxes on An interesting event in The Railway Children(Discuss Version) suthanon on The Railway Children_An Importang Event NINA on The Black Beauty Notes Recent Posts Nice Day !!! w hat? PMR is over ? waiting our trip to Pinang Lee Chong Wei Why winning / being no 1 in the world are so important? To be ranked world number one for a long time is a remarkable achievement for a badminton player, especially from Malaysia. This is because the competition in the world of badminton is great enough, not to mention the presence of the players form the powerhouse of world badminton, China, as well as the players from the European continent that often presents a tough challenge to Lee Chong Wei.Lee Chong Wei, who is known for his high fighting spirit, morale and commitment to the sport deserves to be in the world's top ranking, despite never be successful in the Olympics, but Lee Chong Wei is deemed to be the best player ever born by Malaysia in the badminton world. The victory achieved by Chong Wei in international badminton tournaments thus enhancing Malaysia to the eye of the world. Badminton is one of the major sports in the world with a total professional and social players reached billion, and, of course badminton received wi de coverage in the media.In fact, the coverage is not limited in countries like Malaysia, China, Indonesia and Denmark but also covers 169 countries under the auspices of a combination of the main body of world badminton, Badminton World Federation, BWF. The frequently that Chong Wei won major world's tournaments makes the name of Malaysia itself is synonymous with badminton, despite the fact that in parts of the world, many people still do not know in detail the geographical, political and cultural landscape of Malaysia itself. But at least they know Malaysia has a badminton champion named Lee Chong Wei. Lee Chong Wei The Elite Bloggerz The Blog of Form 3 Elite 2012, SMK Tunku Sulong Home About Us New Project Our Sponsor LEE CHONG WEI One of the most prominent personality in Malaysia that I admire is Datuk Lee Chong Wei. He had brought honor to Malaysia. Datuk Lee Chong Wei was born on 21 october 19m2 in Pulau Pinang. He studied at Sekolah Rendah Jenis Kebangsaan Cina Jit Sin,Bukit Mertajam. Later ,he continued his study at Sekolah Menengah Sungai Way. In His early years,Lee Chong Wei favoured basketball. However his mother soon banned him from that activity due to scanning heat of the outdoor basketball court.Lee Chong Wei began to learn badminton at the age of 11 when his father brought him to the badminton hall. After he had attended the attention of the badminton couch,the couch began to train him. After doing discovered by Misbun Sidek ,he was drafted into the National Squad. He won the silver medal in the 2008 olimpic games and become the first Malaysia to reach the final of the men’s singles event and ending Malaysia’s olimpic medal drought since 1996. This achieviement also earned him the titlt Datuk. As a single player,Lee Chong Wei was randked first world wide on 21 august 2008.He is the third Malaysia’s men’s single shutler after Rashid Sidek and Rosli Hashim to achieve such a ranking and is the only Malaysia’s shutler to hold the ranking for more then ten weeks. In 2011 year,he won many matches such as Malaysia open,Korea open,England open,India open,Sudirman Cup and Indonesia open. He was praised by prime minister Najib Tun Razak after this triumph in All England Open. He was hinted he could retire following the 2012 olimpic. 8 Share this: Email Print Facebook3 Twitter1 # 19/04/2012, 12:32 pm The Essays Tags: izzat | muhdhanif | suthanon | Thanasak 0 Comments adjective that describe fikry Adjective that describe Hanif  » †¢RSS Meta Log in Entries RSS Comments RSS WordPress. org Archives Select Month October 2012 (12) Jul y 2012 (4) May 2012 (1) April 2012 (5) March 2012 (8) February 2012 (14) January 2012 (3) December 2011 (1) November 2011 (2) October 2011 (7) September 2011 (11) August 2011 (13) July 2011 (27) June 2011 (6) May 2011 (6) April 2011 (5) March 2011 (7) February 2011 (1) January 2011 (31) December 2010 (7) November 2010 (8) October 2010 (21) September 2010 (2) April 2010 (1) March 2010 (8) Tags mila amira amirul Amsyar archri atiyya boon suang chin joo dayana faiz farhan fathini fatihah fatin fikry fizah hamizatul izzat jia wen mimi Miss N Mrs. A Muhd Hanif muhdhanif nabihah najwa nurulnajwa pirdaus qinwei rizal suthanon syahanis syaqari syareena syifaa teacherz Thanasak yi min Recent Comments barney kid on An interesting event in The Railway Children(Discuss Version) ummiey on exams are bad,bad things!!!! laxes on An interesting event in The Railway Children(Discuss Version) suthanon on The Railway Children_An Importang Event NINA on The Black Beauty Notes Recent Posts Nice Day !!! w hat? PMR is over ? waiting our trip to Pinang

Tuesday, July 30, 2019

Childrens Drawings

What do children’s drawings tell us about children’s minds? The topic of children’s drawings and their relation to a child’s cognitive processes, particularly thoughts is a topic of great interest. It is widely believed that children often express feelings, thoughts and messages which they cannot express through words through drawing pictures. This essay reviews previous research conducted on children’s drawings and aims to assess what exactly it tells us about their minds and what messages they are putting down in drawings.Following an overview of drawing and the cognitive development, this essay evaluates a selection of relevant research studies into children’s drawings and minds and aims to understand some specific symbols which are often drawn by young children and the meaning of these graphic images. According to Thomas & Silk (1990), children’s drawings have a variety of different purposes varying from bringing pleasure and enjoy ment to themselves, decorating walls and expressing feelings and showing others how they feel about certain objects or people. N. R.Smith (1973) believes that the child begins the drawing with no intention or symbolisation, but as the drawing progresses a pattern is made and the child sees a representation and then proceeds to make the rest of the drawing shift towards this representation and builds on that. The basic pattern of children’s development of drawings begins at scribbles which appear from 12 months. The scribbles are non-representational and just involve the progressive control of movement. These scribbles tend to be viewed as gestures rather than drawing in true sense of the world according to Vygotsky.Arnheim (1956) believes that the earliest scribbles are a motor impulse, this simply means the child has no intention to draw a representation of an object or event it is just a coincidence. They begin to progress from 20 months of age where the scribbles being to become representational and the marks stand for whole objects. Cognitive psychologists tend to search these scribbles for visual resemblance where they attempt to make some sense of it. There is often some intended meaning within the scribbles, for example dots representing foot prints but not true representation.Symbolic pictures start to appear around 3 years of age where children begin to understand that pictures represent objects and begin to start drawing simple pictures of people. Over time more realistic pictures are drawn around 5/6 years old and at 6/7 years old children begin to use size, position and composition to show depth, those of which allow more natural representations of the real world and tend to have a more significant meaning. Luquet (1927) and later on Piaget & Inhelder (1969) invented the Stage Theory of Drawing.This is the belief that drawings are external representations of the child’s internal model which is their mental picture. The stage theory co nsists of four stages. The first stage is fortuitous realism which occurs at 1. 5-2. 5 years old and consists of labelling objects in scribbles. The second stage is failed realism (2/5-5 years old), representational intention but tends to be inaccurate. The third stage being intellectual realism (5-8 years old), drawing what the child knows rather than what they see and the fourth stage, visual realism which is beyond 8 years old which is where the child actually draws what they see.There has been evidence to back up the stage theory, for example Freeman & Janikoun (1972) conducted a study in 1972 on 5-7 year olds. They were asked to draw a mug in front of them which had the handle out of view. Results found that under 8 year olds who would be in the intellectual stage drew the mug which included the hidden parts as they would be drawing what they knew, whereas the 8 year olds and over who would be in the Visual stage drew only what they could see.However the stage theory has been c riticised for the stages being too rigid leading to underestimating the child’s ability. Barret, Beaumont & Jennett (1985) also found that instructions can have an impact on the child’s drawing. They found that if children were given standard instructions, i. e. just telling them to draw what they can see, only 11% of drawings would be correct whereas if they were given explicit instructions, i. e. draw exactly what they can see and look at it very carefully in order to draw it as you see, 65% of drawings were correct.It is also argue that the stage theory can vary over different cultures. The human figure is a drawing particularly investigated as it is regarded to be a way in which children express something about themselves. Researchers believe they can explain a child’s personality and their current emotional state. Tests were created to investigate this, for example the Kinetic Family Drawings Test claimed to measure how children felt about the topics in the drawing and their wider environment.However further research was conducted to assess the reliability and validity of this test and results proved to be quite poor meaning the test was not a reliable indicator of children’s emotions and drawings. However it is the more recent research which is providing evidence that children’s drawings do show children’s feelings as they tend to focus more on particular drawing styles, drawing size and colour which show that the drawings can be investigated systematically (Burkitt, 2004).This can cause some confusion though because it is difficult to understand what aspect of emotion a child is conveying through a large or small figure, however as this topic is increasingly looked it, it is coming to the conclusion that if the child is feeling happy and feels positive towards the figure they are drawing then the figure size tends to be larger whereas a smaller figure will be used if the child is feeling negative. This is useful in understanding how children are feeling simply by analysing their drawings.Children’s drawings are often described as a mirror of a child’s representational development, meaning that as children grow older they develop more complex and representational strategies of drawing. These are also furthermore differentiated by gender. A study conducted by Cherney et al. (2006) collected drawings from 109 5-13 year olds of the child’s family and school. The results showed significant age and gender differences revolving around the amount of detail included in the drawings of the school showing that females included more.The drawings also showed stereotypical drawings between males and females pictures showing that genders represent families differently. The drawings of the families suggested that the female’s drawings may represent their experiences with family relationships and they tend to value these relationships more than males. These results also showed t hat with age, the drawings became more realistic which supports the findings of several previous studies on drawing development with age leading to more representational drawings.Girls also drew the female figures taller than the boys which may be reflective of how she feels about the relationships in her life and that she values her fellow female friends more dearly. The taller figures can also indicate high self-esteem. It is suggested that differences in motor skills may confound the findings. The colours used in children’s drawings can also help play a part in discovering the child’s mind. For example Dr Winter (2006) states that when a child draws in dark colours such as black and grey, it does not immediately mean that there is something wrong with the child, however if the child is onstantly using black, grey and other dark colours in favour of other brighter, cheerful colours, it could suggest the child has some sort of problem which is worth investigating. A s tudy by E. Burkitt & A. Davis (2003) was conducted to investigate the use of children’s colour choice in drawings and how these colours related to what they thought of the drawings. It consisted of 330 4-11 year olds. It was found that children used the colours which they preferred more to colour in the objects they thought to be nice and used their least favourite colours for the objects they thought to be nasty.It was also found that the colour black was the most frequently used colour used for the negative images. These findings help interpret children’s drawings just by looking at what colours are used and this will help give an understanding of the child’s thoughts on the object. So in general children’s drawings which use bright and bold colours tend to be viewed as positive and assume the child is experience happy cognitions whereas when a child uses dark colours it is assumed that the child may be experiencing distress and negative cognitions.Howe ver Burkitt (2003) criticised this and argued that when a child uses a dark colour it may not necessarily mean they are expressing a negative attitude, it could simply be that the child favours this colour and they want to express this in their drawing by using their favourite colour. The things that children may not be able to tell themselves can often be found through interpretations and observations of their drawings of graphic symbols.Previous research found the main and clearest signs found in drawings are over sized ears without earrings which could suggest the child is experiencing some sort of verbal abuse in their life, big hands in a drawing suggest that the child is experiencing some sort of physical abuse and aggression, if a drawing of a person has no mouth it is suggested that the child finds it difficult to communicate and drawings of a person with jagged teeth, spiked fingers and hair relate to aggressive behaviour.However to properly interpret children’s draw ings, these patterns must be consistent over time and not just occur once otherwise it is highly likely it will have no meaning or representation and is just a random occurrence with significance at all. Wales believes that as we begin to summarize characteristics of children’s drawings and watch them develop and change throughout childhood we soon see that the observations that are made on the hildren’s drawings are in fact the product of our own interpretations and what we believe the picture is showing. The question of how children draw pictures which differ so much from adults is a major question which often causes debates such as is there actually a message there or is it just a typical child’s drawing which has no significance or meaning whatsoever.Many questions arise involving this research area once people attempt to make sense of children’s drawings, however many people believe children’s drawings should be left as they are without invest igation as they believe it is mysterious and imaginative. The research looked into for this essay has shown that the main indicators used in children’s drawings which help to understand children’s thoughts, messages and emotions are the colours used and the figure size.The research into children’s drawings in relation to children’s minds has found many results showing that drawings do relate to the child’s cognitions however all research into interpreting children’s drawings and what it tells us about their minds can be criticised because it could just be that the child enjoys drawing something particular and their decision to draw what they are drawing is always influenced by their own knowledge of the object and their own thoughts and interpretations on the object and what bits are important about it.The drawing is a representation of how the child sees the world themselves and it is thought that to alter this information by adding adult i nterpretations and to investigate more into it is a shame. As the child’s cognition capacity increasing, children are more able to express representations as they move from simple drawings, to complex drawings. It is difficult to conclude whether these drawings actually represent something to the child or whether it is simply our own interpretations and representations. References Barret, Beaumont & Jennett. (1985).The effect of instructions on view-specificity in young children’s drawing and picture selection. The British Psychological Society, 8 (4), 393-400. Burkitt, E. & Davis, A. (2003). Children’s colour choices for completing drawings of affectively characterised topics. Journal of Child Psychology and Psychiatry and Allied Disciplines, 44, 445-455. Burkitt, E. (2004). Drawing conclusions from children’s art. The Psychologist, 17, 566-568. Cherney et al. (2006). Children’s drawings: A mirror to their minds. Educational Psychology, 26 (1), 12 7-142. Chia, N. (2006, October 26). Understand your children through their drawings.LESNET Web Blog. Retrieved December 12, 2012, from http://www. lsesnet. com/blog/? p=28 Freeman, N, H. & Janikoun, R. (1972). Intellectual realism in children’s drawings of a familiar object with distinctive features. Child Development, 43 (3), 1116-1121. Grieve, R. & Hughes, M. (1991). Understanding children. 140-144. Luquet. (1927). Stage Theory of Drawing Meadows, S. (1993). Children’s drawings. The child as a thinker. The development and acquisition of cognition in childhood. 94-96. Thomas, G. & Silk,A. (1990). An introduction to the psychology of children’s drawings. Hemel Hempstead: Harvester Wheatsheaf. Self-Reflective Assessment 1/ How did you search for and identify suitable reading for this assignment? Has your reading been sufficiently wide enough and does it make good use of peer-reviewed sources? I used Google scholar, e-library, books from the library and the refere nces provided in the lecture PowerPoint slides to find suitable reading on children’s drawings and children’s minds and it was sufficiently wide enough. All readings were suitable and related to the essay question. 2/ How does your Introduction orientate the reader? How well do you identify the purpose and scope of the essay, and outline your thesis?My introduction orientates the reader because I stated what the essay was about in general and I stated how it has been addressed by previous researchers. I identified the purpose of the essay well as I addressed the main issue of how it is believed that children’s drawings can explain a child’s cognitions. My thesis was outlined well as I summarised the structure of the essay and what it will include. 3/ What evidence have you used to support your argument and the points or claims you make? Are your sources reliable, and have you cited these at appropriate points throughout the essay using APA style?I used AP A style to cite my sources throughout my essay. I have used evidence from previous studies conducted, journals and books to support my arguments and points made. These are all very reliable sources and have been put in my reference section also. 4/ How well have you critically evaluated your material? I tried to criticise and argue to an extent against as many points and argument as I possibly could in my essay so that more viewpoints come across giving me more to evaluate. 5/ How well have you answered the question and avoided unnecessary digression or irrelevant content?I believe that all of my contents are relevant to the question in one way or another. Every point relates back to what the children’s drawing can tell us about their mind and tried also to explain why when possible. 6/ How well does your conclusion summarise the overall argument and round off the essay? The conclusion summarises the overall argument well as it includes all the main, important parts from each study rounded up into one to make an overall conclusion. The essay is rounded off with a final and straight, simple answer to the essay question. .

Monday, July 29, 2019

America as a Nation of Immigrants

America will become an immigrant country, now and then immigrant country: crucible. Since the time when Amarazar's poem was engraved on the Statue of Liberty, Golden Gate saw Americans open doors and most immigrants were closed (course 4). Many people view current immigration problems as purely a modern dilemma. In fact, the United States has worked hard on solving immigration issues, including legal illegal immigration issues. A: Immigration control reform is part of a solution to build a stronger, more successful, unified country. The United States is an immigrant country, and immigrants welcome reflecting important values ​​that the country is based on: diligence, perseverance, acceptance of challenges, representation and character of individuality. In addition, immigration reform is a common problem between the two parties, and everyone can agree that an effective immigration control system will help build a stronger country - economic, social and cultural. Immigrat ion prevention experts treat immigrants as future threats and disregard the importance of immigration to the future of the United States. There are many legal issues that need to be questioned and discussed in immigration policies, but I will use this topic as a wedge issue, causing fear and uncertainty. America will become an immigrant country, now and then immigrant country: crucible. Since the time when Amarazar's poem was engraved on the Statue of Liberty, Golden Gate saw Americans open doors and most immigrants were closed (course 4). Many people view current immigration problems as purely a modern dilemma. The interests of illegal immigrants in 2012 Is immigrant immigrants or immigrants not listed in the document beneficial to the US economy? Most illegal immigrants have a positive effect on the US economy. Illegal immigrants had a positive impact on the US economy as we increased our taxes, increased social security and increased employment rates. According to statistics in 2 000, there were 8.7 million illegal immigrants living in the United States (Nick Bock

Is the purpose of prisons to punish criminals, or to help them Essay

Is the purpose of prisons to punish criminals, or to help them - Essay Example However, there are some cases when punishment is applied as the most effective strategy in addressing criminals. This paper will explore factors that should prompt prisons to exhibit efforts towards rehabilitating prisoners. The paper will also analyze why the punitive approach proves more efficient in some situations. There are many theories developed to explain why prisons should focus on rehabilitating criminals rather than punishing them. Most of these theories surround a close analysis of the factors that prompted an individual to indulge in crime (Binder 2013, p. 296). A psychological analysis of the factors that prompt an individual to indulge in crime reveals that he or she may undergo effective therapy through rehabilitative programs, hence increasing the chances of transforming the individual. Without doubt, there is an existing complexity of the factors that motivate people towards crime. These complexities only seem to trigger controversy when considering the effectiveness of rehabilitation of criminals (Bierschbach & Bibas 2013, p. 407). If prisons are to help criminals, they must adopt a certain attitude and have the faith that it is possible to get the criminals back to the right track. One reason why criminals are locked in prisons is to protect the public from further criminal activities. Therefore, helping criminals in prison targets to help them transform and stay away from crime. Efforts of rehabilitation seek to convert criminals to better citizens who have the potential to contribute positively to the success of the society. After the effective transformation, then prisons can release the transformed criminals back to the society (Bierschbach & Bibas 2013, p. 411). After release into the society, there is the need for positive reintegration by the other members of the society. Governments that focus on

Sunday, July 28, 2019

Law Essay on Partiality Theory Example | Topics and Well Written Essays - 2000 words

Law on Partiality Theory - Essay Example On the other hand, there are some world’s population of refugees that is either impossible or impractical to first find their way into a neighbouring country and then later from there, seek resettlement3. One of the reasons for this could be that the countries neighbouring the conflicted country are not part or are not signatories to the laws applying internationally, which are supposed to ensure that those individuals are safe in those neighbouring countries4. Moreover, it could be that the escapees would not be safe especially if that country showed sympathy to the prosecutor regime. As such, those individuals are referred to as asylum seekers. Partiality theory, as used in issues concerning refugees and asylum seeking, exists as a virtue making up contemporary or present international systems. As such, these international systems give states a right in deciding which individuals will be admitted for entrance and who will not. Still, the term encompasses the individuals, who have been granted a permission to remain by being given an exceptional leave or even have been given an indefinite leave to remain. In regards to the past two decades, issues pertaining to migration have been a major as well as a top concern to the public. As such, it is a weighty issue mostly in the UK, across Europe and in most industrialized countries across the world5. Therefore, contextualisation, which tend to be taken in response to refugees as well as asylum seekers within a range of measures, which are broad in nature, do relate to visitors and migrants to various countries in the world especially in across the UK. As such, the Governments themselves tend to seek integration of measures, which it takes in response to the refugees and the asylum seekers within those broader policies associated with migration. Still, there emerges significant merging involving several categories of migrants, refugees as well as asylum seekers in the context of the press coverage as well as i n the public imaginations6. The purpose of this discussion is to access how partiality theory is applied in countries in deciding who enters the country and how it reduces the chances of vices after entrance of refugees and asylum seekers. Where questions arise concerning the admittance of foreigners to membership and the disturbance caused to the current lifestyle as well as the citizens’ commitment share, an account for the partiality theory usually tends to give the best answers. As such, a tremendous amount of individuals entering the state either legally or illegally would lead to social vices and misdemeanours such as; tensions and racial violence, infrastructure are placed into extreme pressure, liberal and democratic institutions undermined and even jeopardizing the law and order in a country. In a number of cases, new settlers tend to threaten the capability to fulfil the responsibilities of these states, which are fundamental in an effort to satisfy the basic needs as well as the requirements of security for its citizens. New policies, operational guidelines as well as laws plethora have been introduced in many countries signified in the recent years and thus suggesting a continuity of uncertainty in relation to how the issues concerning refugees and the asylum seekers as well as migration in general are addressed. According to

Saturday, July 27, 2019

Reflection Essay Example | Topics and Well Written Essays - 500 words - 59

Reflection - Essay Example with fewer regulations concerning labor rights in order to produce products that are cheap with the aim of trying to remain competitive in the global market. Although cheap labor is one of the incentives that are making different companies to outsource their operations to Asian countries, there must be limits on how to use this labor. I was surprised that Nike kept stating that it was creating employment to poor countries while in reality; the firm was exploiting the local population and enhancing poverty in these regions. In addition, sweatshops were meant to ensure that money was distributed evenly to the laborers through high wages. On the contrary, the sweatshops were characterized by poor working conditions, low levels of environmental protection, and less attention to health and safety. Therefore, Nike Company was able to make immense profits on the expense of poor people in Indonesia, China, and Vietnam. I have been persuaded that companies have not been making the lives of the locals who are working in sweatshops any easier. This is because with the increasing levels of globalization resulting from liberalization of markets, efficient flow of information, and integration or economies the level of competition in the local market has increased tremendously. Many multinational companies such as Wal-Mart have also been found to have violated the labor rights in an attempt to offer the customers with high quality goods at very low prices. This is an indication that companies are targeting areas with fewer regulations in order to exploit child labor and pay low wages despite overworking these subordinates. I never thought that child labor still exists in the modern society. I thought that competition is healthy and it makes the company to be innovative. In addition, I thought that competition forces the companies to mechanize their operations and becomes more innovative. However, this session has enlightened me on the negative side of intense competition in

Friday, July 26, 2019

The Concept of Adjusted Net Savings Essay Example | Topics and Well Written Essays - 1500 words

The Concept of Adjusted Net Savings - Essay Example Some of the recent theoretical work has derived the association between development prospects and saving effort. There are two results associated with the linkage levels of the saving and the development prospect (positive and negative adjusted net savings). Savings, in this case, is described as the change in the real wealth excluding the capital gains (Organization for Economic Co-operation and Development 2004, p31). Â  The first result is positive adjusted net savings and in this case, the current value of the social welfare that is along the path of development increases. It has the implication that the development path in which the net saving is positive is located where the current value of the social welfare is ever increasing. To evaluate the improvement of the social welfare, net saving can be used sufficiently to measure it. The second result is negative adjusted net savings and in this case, the current value of the social welfare is declining; the level of the social welfare over sometime in the future along the development path will be lower than the present social welfare. This implies that the economy is on a path that is unsustainable, thus, negative net savings indicates unsustainability in an economy (Organization for Economic Co-operation and Development 2004, p31). Â  According to The World Bank, adjusted net saving is used as a sustainability indicator that is based on the concepts of the green national accounts. Adjusted net savings evaluates the economy’s true rate of savings after taking into consideration the account the depletion of the natural resources, investments in the human capital, and the harm caused by pollution. Other than serving as an indicator of sustainability, adjusted net savings is also an indicator of policy (The World Bank 2010, p1).

Thursday, July 25, 2019

Managerial Accounting Assignment Example | Topics and Well Written Essays - 1250 words

Managerial Accounting - Assignment Example 5. Machine requirements Man hour costs 1,000*15=$15,000 1,000*12.50=12,500 2,500 Man hour costs forms part of direct labour costs since it must be met for the process to take place. 6. Engineer’s charges Monthly salary= 42,000/12=$3,500 This forms part of the indirect labour cost since it is not primary for the initial stage of the project. (ii) The valuation in the context of the proposed tender is valid hence need to be considered by the company. The direct costs being considered on the basis of absorption cost are lower than the overall revenues expected from the entire project. Direct material A is the direct material A available in stock and awaiting to be used in the manufacturing process. Direct material B is the direct material B available in stock and awaiting to be used in the manufacturing process. Direct Labour is the amount of direct labour that will be used in the production process to generate initial revenue. (iii) Revised schedule Engineering specification 2,0 00 Direct material A 72,000 Direct Material B 3,000 Components 9,000 Direct Labour 15,000 Supervision 400 Machine hire 3,000 Overhead costs 6,500 Total 110,900 (b) . Total revenue from the project $100,000 Direct material A 72,000 Direct Material B 3,000 Direct Labour 15,000 Supervision 400 Machine hire 3,000 Overhead costs 6,500 (99,900) Profits $100 The expected profits is higher than the actual profits which will lead into conflicts. Absorption costing basis tends to inflate the profits thus making them higher than the actual. (c) Non financial matters for consideration Effects on creditors The firm must adequately consider the impact its operation will have on its creditors. Labour relations. This is not financially related but it largely affects how a firm can manage to achieve its goal. 2. Althepal Ticket sales earnings (500*5) ?2,500 Food & drinks (500*3) ?1,500 Althepal’s hiring cost ?375 Special licence- ?25 (?1,900) Expected Profits ?600 McBoy Ticket sales earnings (250*5) ?1,250 McBoy hiring cost and transport (?150) Expected Profits ? 1,100 Break even point Althepal X= 400/(5-3)=200 units McBoy=150/(5-3)=75units Margin of safety Althepal 400-200=200 McBoy 150-75=75 Analysis By considering the expected profits from each of the two options, McBoy will result in higher profits than Althepal hence it should be undertaken. The expected profit of Althepal is greatly reduced due to the cost of providing the drinks and food as well as the cost of special licence charged for the sale of drinks. Both the margin of safety and break even point for both options are the same indicating that there are no external costs incurred. 3. Internal Rate of Return Definition There are basically many methods used in capital budgeting to determine the viability of investments such as Net Present Value (NPV), Payback Period (PP), Modified Internal Rate of Return (MIRR), Profitability Index (PI) and the internal Rate of Return (IRR). All these techniques aim at guiding a firm on the right choice to make when deciding on the best project to undertake. However the decisions on which technique to rely on depend on the

Wednesday, July 24, 2019

Same-Sex Marriage Essay Example | Topics and Well Written Essays - 500 words

Same-Sex Marriage - Essay Example According to the paper findings same sex marriage has undergone numerous milestones from the initial secretive affair which was prohibited by cultural and religious beliefs of the society to an open affair where weddings are done in public. The coupes are recognized as a man and wife despite the same sexes. This issue is openly against the norms; however, it has found its way to acceptance and legalization. The first time, when same –sex was mentioned and performed was in 342, in the early Roman Empire. Nero became the first emperor to marry a man. He later married two other males in different occasions. As the report declares there have been various perspectives on the legalization and acceptance of same-sex marriage. According to the religious views, the Bible defines marriage as a union of two people of opposite sex. This implies that same-sex marriage is a redefinition of marriage, which is contrary to the Bible. Most Christians have opposed this type of marriage based on ungodliness and against the word of God. This is opposition is reflected in most of the nations that have refused to recognize such marriages. The nations are well founded on religious beliefs. Similarly, the aspect of culture plays a critical role in reflecting what nature of morals a society should uphold. Most cultures across the world respect and recognize marriage between a woman and a man. This makes it difficult to accept marriage between two individual of same sexes. This is a taboo according to most cultures.

Tuesday, July 23, 2019

Organisational Behaviour Essay Example | Topics and Well Written Essays - 2500 words - 8

Organisational Behaviour - Essay Example Human relations approach resulted in greater production through humanization of an organization because it strove for greater understanding of people’s social needs. Classical approaching in understanding organizations considers an organization in terms of its function as well as the formal structure. The classical approach believes organizations emphasis on planning work, technical requirements for the organization and the assumption of rational as well as logical behaviour. The approach believes that a clear understanding of the functions of an organization is essential in understanding the way the organization works as well as the steps necessary in improving the method of working. Moreover, the classical approach considers the identification of goals as essential in clarifying purposes together with responsibilities in the various levels of an organization. The approach gives attention to the allotment of work, apparent definition of tasks and maintaining specialization an d coordination. Recently, attention shifted to understanding of organizations in terms of systems where a number of interrelated subsystems are linked. The systems approach tries to combine the classical and human relations approaches since attention in this approach focuses on the work organizations as well as the interrelations of structures and behaviour as well as the various variables in the organization. The system approaches persuades managers to consider an organization both as a whole and as portions of a larger environment with the notion that activities in any part of the organization influence other parts. Classical theory emphasized the need for improving the organizational structure as a way of increasing efficiency by emphasizing principles of design in the logical structure of an organization. According to Donaldson (2000), there are various common principles that relate to every form of organization with particular attention in principle of

Popular Places in Shimla Essay Example for Free

Popular Places in Shimla Essay Dear Sebastian, I had a wonderful time visiting Shimla, the summer hill station of India, which has a number of appealing attractions. It is located in the lower ranges of the Himalayas and is enveloped with oak, deodar, pine and rhododendron forests. Shimla is an old town and has beautiful colonial structures, quaint cottages and charismatic places to go for walks. The town also has delightful means of entertainment, shopping and sports. The highest point in the area is Jakhop Hill which provides a breathtaking view of the entire city. Glen forest a charming place for picnics and the Shimla Summer Hill is a quaint place to go for peaceful and refreshing walks. There is a beautiful water fall by the name of Chadwick Falls within the thick forests while Prospect Hill which is close by, provides for the perfect picnic outing. The most beautiful structure in Shimla is the Institute of Advanced Studies which was previously the official residence of the Viceroy of India during British rule. There are several temples in the area such as Sankat Mochan, Tara Devi temple and the temple of the Tibetan Goddess Drolma. The Himachal Pradesh State Museum houses a rich collection from the entire state. The town is indeed very pleasant and is quite huge for a hill station. The hill station presents the visitor with charming and unique glimpses of the fast vanishing colonial charisma. The Mall, buildings and picnic spots remind one of the time when this town was the summer capital of the British in India. The centre of all activities whether it is commercial or cultural is the Mall which provides a magnificent reminder of the colonial culture. The place is beautiful and is worth the pains for you to visit and experience the same joy that I experienced. You need to carry light woollens as the temperature is quite low even during summers. If you wish to go for a trekking expedition you can carry your camp kits and clothing that can sustain the rough and hectic routine. Best wishes John Works Cited Popular Places in Shimla, http://shimla. com/Places/index. htm, Accessed on 2

Monday, July 22, 2019

Seven Virtues Essay Example for Free

Seven Virtues Essay As long as there has been recognized sin in recorded history, there has been the virtuous equivalent by which good people live their lives. Before Christianity, there were the Pagan virtues, and when Christianity came into dominance in Scandinavia, it adopted these virtues and added several spiritual virtues of its own. Each virtue can be seen as a reflection of societal thought. The virtues tell how the ideal person lives their life, and this idea of the virtuous person is often reflected in literature. In fact, ever since the philosophical writings of Aristotle and the Greeks, there have been tales of characters who embody these virtues. The protagonist of Authun and the Bear exemplifies these seven virtues, and this technique can be seen in modern literature as well, particularly in the 1986 novel, Forrest Gump, by Winston Broom. The virtuous character used must be first defined as morally pure. This chastity sets about them an aura of childhood innocence in many representations. The seven heavenly virtues were first displayed in their current form in the epic poem, Psychomachia, around year 400 (Prudentius). They were the counterparts to the well-known seven deadly sins and chastity is perhaps the broadest of them all. It stresses the importance of honesty and purity of the soul in all walks of life. This was meant to be portrayed to society through the story of Authun and the Bear, as Authun lives a completely pure life in terms of morality. He is open and honest with all those he encounters throughout the story, even those who might otherwise be his enemies. When facing the rival king of Denmark, he maintains that he means to give his bear to Denmark’s king (Jones). By expressing this virtue in a traditional tale which was most likely passed on for years before being written down, it appealed to many people on a very personal scale. Authun may not have always lived the pure life he does in the current form because the story was written down after the shift away from shamanistic principles, when Christianity stressed the virtues. Ever since Christianity took hold as the dominant religion in Western society, there have been tales focusing on characters who represent the virtuous life. Forrest Gump is a modern example that distinctly outlines the idea of a pure character. He only has one love, is open and honest in all his dealings, and carries about a childhood innocence throughout the text. The effect of tales such as Authun and the Bear and Forrest Gump has made an undeniable mark on society; it has led to the reverence of a chaste life in all aspects of the word. In order to live a life of purity, one must also live by the virtue of temperance. Authun shows balance in many aspects of his life. Although he leaves on a journey for himself, he ensures that his mother is provided for before doing so (Jones). In Scandinavia, this can be seen as a shift away from the gluttonous pillaging of the Vikings. It was meant to impress upon the citizens that a life lived by moderation can be just as successful and fulfilling as an immoral life of greed. The vices were being brought to the light and this continued with many pieces of literature exposing them. Georg Stiernhielm, in Hercules, condemns gluttony through his personification of the vice in Ruus . This trend is prevalent all the way through to the 20th Century where in Broom contrasts the virtues Forrest with the greed of others in Forrest Gump. Forrest finds balance in his life by not overindulging in any one activity, but living a life of variety and virtue. _____________________ A clear offspring of the temperate life, is the participation in charity. For a society where it was once thought that the rich had the right to supplement themselves and let the poor remain poor, this was a monumental shift in social thought. This principle is displayed by Authun in his gift of the bear to the king of a foreign land, but more important is the reaction of the king. Kind Svein returns Authuns gift with marvelous treasure which Authun humbly accepts. The king also finds Authun a poor and sick man, but scorns those who scoff at him saying, â€Å"He has provided better for his soul than any of you† (Jones). With this new idea of Christian charity impregnated in traditional folk tales, Scandinavian society was able to move in a direction where assistance of the less fortunate was commended. This attribute of Authun and the Bear was especially standout for a time when kings meant to project images of power and might. Snorri Sturluson did not include the tale of Authun in his original book of King’s sagas, possibly meaning that the tale was created years later to suit Christian ideals. Either way, charity has been impressed on world culture as a virtuous characteristic, and has been noticeably prevalent in literature. While the virtuous character must be concerned with providing for others, he or she must also have intrinsic motivation to accomplish the tasks at hand. This is where the person of virtue must come to embody diligence. This virtue is set to combat the vice of sloth, which can be devastating to a productive society. By showing the success and happiness of a zealous man in Authun, the impression is that one can reach similar achievements by applying this motivation to their own life. This idea has been around many years as a necessary trait of citizens. In Plato’s Republic, the citizens are raised to work diligently at their tasks so that the entire city can prosper. Christianity saw the rewards of this work ethic and therefore preached that the virtuous life requires it. Forrest Gump continues this trend into the 20th Century by following the successful life of a man who excels at all tasks because of his persistence. Intelligence is not stressed in the virtues and neither Authun nor Forrest shows any signs of great intellect. Christianity did not need its followers to become extremely educated, because that was not deemed important for an ideal society. John Ruskin, a writer and critic of art, architecture and society in the 19th Century said, â€Å"Nearly all the evils in the Church have arisen from bishops desiring power more than light. They want authority, not outlook. † By teaching people to be diligent and hardworking rather than speculative and questioning, the Church gained power and authority through citizens who did not question its corruption at the time. Authun and the Bear was written prior to the Modern Breakthrough, where writers began questioning authority and tradition.

Sunday, July 21, 2019

BT Global Services Strategic Analysis

BT Global Services Strategic Analysis In the past BT Global services strategy has experienced hard times, resulting in the company incurring high levels of debt through the heavy use of joint ventures. In recent times, BT Global Services have adapted from this past by offering more homogeneous products, leading to a needs-based strategy focusing on multinational corporations instead of products intended for domestic use, as they offer in the UK. Their strategy is based on their strategic position in the telecoms industry: Hard for new competitors to enter, however they have a competitive parity with their main competitors ATT, Verizon Business and Orange Business Services. Their large client base and brand image has played a key role in their strategy for targeting multinational corporations and world governments. However, they show a weakness that they have a relatively high senior management turnover which may have had a negative effect on their strategy formation process. Due to the size of BT Group, it is difficult to judge the success of BTGS strategy in relation to the whole of the corporations operations. However, as a business unit, their financial results are inconsistent potentially showing that improvements are needed to be made. Recommendations made relate to maintaining key senior management staff; truly differentiating themselves by innovating to create a temporary competitive advantage; and to focus on European based multinational corporations to take advantage of BTs brand power that it has developed in that region. 1. Introduction to the report This report contains a strategic analysis of the international company BT Group (BT) focusing upon its business unit BT Global Services (BTGS) through the lens of strategic formation. The report starts with an analysis of BT Groups overall strategy, then their subsidiary BT Global Services global strategy, then the report progresses onto conducting an external and internal analysis before concluding with recommendations. 2. Introduction to the Company British Telecommunications (BT Group) is one of the largest publicly traded companies in the FTSE 100 at the present time, with a market capitalisation of  £ 13,818 million (London Stock Exchange, 2011). The company operates in the telecommunications industry supplying various products ranging from Broadband to Ethernet to Voice. From humble origins as a subsidiary of The Post Office and its initial public offering in 1982, BT has grown into a large multi national company whilst maintaining itself as the market leader in the UK. Since its flotation, BT has been prevalent on the international scene, entering joint ventures with many overseas corporations, most notably ATT. (BT Plc, 2011) 3. BT Group Overall BT Groups strategy has been focused on standardisation of their products and services; since 2009 they have decreased their range of products from 3,500 to 1,400 (BT, 2011). In the future BT are planning to combining their global networks into one standard network, by doing this they aim for a cost transformation (BT Plc, 2010). Since Global Services expansion abroad, BT Group has had to change its strategy to protecting its dominant market share in the UK after deregulations in the UK and the subsequent emergence of foreign competitors has posed a threat (Turner and Gardiner, 2007). BT Groups strategy for their domestic marker involves diversification into new markets such as Broadband, Online gaming, Voice, TV and IT services (BT Plc, 2010). 4. BT Global Services BT Global Services have experienced some large changes over the past decade, they have just recovered from incurring large losses standing out from BT groups improving subsidiaries financial achievements: their pre-tax profits fell 45% in three months (BBC, 2009). These large losses were contributed to BTGS bad global strategy during the period of 1994 to 2004. During this period BT set out to become the largest supplier of telecommunications, therefore its strategy was to expand globally. The companys target market was multinational corporations who have operations in a variety of regions. However, due to BTs industry, heavy investment in physical infrastructure would be needed. To overcome these market entry barriers, BTs strategy had to involve forming strategic alliances with foreign companies: BT committed itself to numerous joint ventures. By creating a truly global network, they hoped to posses a unique and rare product to gain the advantage over their competitors who could not offer such a large network (BBC, 1999; Turner and Gardiner, 2007). Nevertheless, this did not succeed. Reasons for this could be attributed to their strategic alliance partnerships. BT failed to maintain stable relationships, such as for example, in their joint venture Concert originally with MCI but due to flaws in a takeover bid, this failed. BT then set up a new joint venture called New Concert with another US telecoms giant ATT. Yet this failed again. These flaws in BTs joint ventures, couple with the huge amount of debt that BT built up acquiring them, lead to BTs large losses (BBC, 2001; BBC, 2001; Turner and Gardiner, 2007). In response to these failures, BT radically changed its strategy. This strategic renewal saw BT initiate a radical withdrawal from the majority of its international markets, to consolidate their UK and EU market to protect their main source of revenue, the UK market (Forbes, 2010; Turner and Gardiner, 2007). At present they are forecasting a result of  £100m in operating cash flow this year, which is evidence that their current strategy is effective and that they have learned from their mistakes in the past. Their change of strategy can be seen by their offering of an increasingly homogeneous service around the globe (BT, 2011). Levitt (1983) highlights the importance of multinational corporations operating in a consistent manor, in BTs case, by offering the same service globally, by doing this BT can operate at a relatively low cost. BTGS are differentiating themselves by utilising a needs-based strategy. By focusing on meeting the needs of large multinational corporations that are constituents of strong global sector industries, they can differ from their competition by using their breath of scope, thanks to their large multi-protocol switching network (Porter, 1997; BT, 2011). One could say, that BTGS strategy formed itself out of an adaptive mode, in which their strategy was decided by many managers with conflicting views compromising over issues to produce their final decision; Turner and Gardiners (2007) case study outlined poor management behaviour as a cause for their initial strategys shortcomings (Mintzberg, 1978). BTs intended strategy was to replicate its business in the UK globally, however through the pattern in a stream of decisions, the realised strategy became focused on consolidating their home market and the European market, whilst taking on lighter activities worldwide. Their strategy has been formed through the environment of the dynamic telecommunications market, influenced by many changes in leadership (BBC, 2001; Mintzberg, 1978). 5. External Analysis De Wit and Mayer (2004) state that external and internal assessments are necessary for the diagnosing aspect to a realised strategy. Using Porters (2008) five forces, focusing on potential entrants of new competition and direct competitors, one can see how the competitive environment has affected BTGS strategy formation. Threat of new entrants The need for infrastructure to enter the market makes it very difficult for small firms to enter because of the huge amount of investment required. This point can be emphasised because one can see the problems BT experienced when they attempted to set up their own global system with joint ventures. Therefore all of BTs competition is from other large multinational telecommunication companies. New competitors may also find a difficulty to establish a market share due to brand issues; multinational corporations have high prerequisites and need established companies that have a track record of consistent and reliable services (Gardiner and Turner, 2004). However the global telecommunications industry has an estimated worth of 3.7 trillion dollars which may attract large multinational companies that have the resources to diversify their operations, such as Virgin group has done in the past in different markets (Plunkett Research Ltd, 2010). Direct competitors The global telecommunications market is made up of large competitors which have access to a large pool of funds for extensive advertising campaigns. These multinational corporations such as Orange Business Services, ATT and Verizon Business are strong competitors with strong brand images in their own right; however Ovum (2009) reports that the BT brand is dominant when compared. Since ATT was granted an operating licence in 1994, they have been in competition for BTGS MNCs but also BT groups domestic client base (Fagan, 1994). BTGS competitor ATT, have a similar strategy of differentiated their products to multinational corporations. Before Concert ATT strategy had involved leasing out its use of networks from BT, however they began to offer the same standardised service as they offered when cooperating with BT in Concert joint venture, supplying businesses with their own global IP network (ATT, 2011). This is very similar to BTs strategy of targeting MNCs, and so poses a great threat; their joint venture in the past had a negative affect on BTGS performance (BT Plc, 2002). Since the end of the joint venture, ATT have been heavily investing in improving their global infrastructure, and in product innovation (Pappalardo and Mears, 2002). Cooperation with this competitor in the past has proved troublesome, however BT and ATT have joined an additional strategic alliance by interlinking their video-conferencing product network (Taylor, 2010). By using this strategic alliances, BT have been able to stem competition from ATT and maintain their MNC client base. 6. Internal Analysis Following on from the external analysis using a SWOT analysis, focused on BTGS strengths and weaknesses, one can further inspect the diagnosing aspect of strategy formation. Strengths BTGS has an increasing brand power, which BTs management have been focusing on customer service (Servicedesk, 2009). The image that BT has built upon over the decades have given BT Global Services a good foundation in which to build and maintain its own. BTGS has a large client base comprising of MNCs such as Siemens and BNP Paribas, these providing BT with large volume sales. BT Global Services have also managed to secure key exclusive contracts, such as supplying Unilever with a four year contract. By securing these contracts, BT have pushed out the competition and have created an opportunity for them to extend these contracts in the future (Harris, 2010;International, 2010;BT Plc, 2009). Weaknesses A large weakness that BTGS possess is relatively high executive management turnover, since 2001 BTGS has seen many changes in management which may have diluted the companys strategic vision (BBC, 2001; BT Plc, 2010; Servicedesk, 2009; Glick, 2008). Finally, the need for an extensive global network is a necessity for BTGS, without it they have no value on their products from their clients perspective. These network infrastructures carry high maintenance costs and must be constantly innovated to compete effectively. 7. Evaluation of Strategy Overall BT Global Services strategy seems to be overdependent on joint ventures which have led BT into large debt problems. Evidence for this can be seen in their financial reports as they coincide with the break up of their joint venture New Concert; BTGS suffered a loss of  £1,459m in 2003 surprisingly after they recorded their largest profit of  £8,911m in 2001 (FAME, 2011). Whilst their turnover has been steadily increasing from 2006, BTGS management have been unable to make consistent gains on their return on total assets (FAME, 2011). This could be because of the senior management not efficiently utilising their assets. Their trade-off of excluding offering domestic telecommunication products globally has, in my opinion, been a good strategic move because, for example the US market for Ethernet services is saturated with fierce competition (Vertical, 2007). Their strategy of focusing on multinational corporations fits well with their other operations The deregulation of telecommunications has had a large impact on their global strategy as governments in developing countries lift competition rules to end state owned monopolies (Poh, 1994). This deregulation has allowed BT to branch out internationally and to set up global networks to offer their prospective clients. Since the banking crisis, BT Groups share price has been steadily rising, however this may not be due to Global Services but other operations of the group such as BT Retail or BT Innovate, therefore it is difficult to judge BTGS strategys success on the groups overall share performance (London Stock Exchange, 2011). 8. Conclusion In conclusion, BT Global services strategy can be viewed as insufficient. Their strategy has proved successful in the fact that they are acquiring exclusive contracts; steadily increasing their total revenue over the past five years and maintaining themselves as one of the largest international telecommunications company. One the other hand, they have been incurring large losses and sub optimal return on assets shedding a pessimistic view on the strategys success. Their external and internal environment can be seen as contradictory; the limited threat to new entrants and their large client base show a favourable business environment, however their current competitors and the need to maintain such a large infrastructure pose a great threat. 9. Recommendations Taking into consideration BT Global Services past strategic history and their internal and external environment, recommendations to improve their global strategy would include: Creating and sustaining a clear strategic vision by maintaining key senior management staff, by doing this BTGS will be able to maintain their objectives in accordance to their joint ventures, a problem they had with Concert. Truly differentiating themselves from ATT and Verizon Business, these two companies offer very similar IT and telecoms solutions to multinational corporations: Innovating will help create a temporary competitive advantage. Focusing on the European telecommunications market to continue securing key exclusive contracts with multinational corporations head-quartered there to take advantage of the strength that the BT brand has in that region. 10. References Andersen, T. J. (2004) Integrating the Strategy Formation Process: An International Perspective. European Management Journal, Vol. 22, No. 3, pp. 263-372 Ansoff, H. I., Avner, J., Brandenburg R. G., Portner, F. E., Radosevich, R. (1970) Does Planning Pay? The Effect of Planning on Success of Acquisitions in American Firms. Long Range Planning, December ATT (2011) Our Global Story. [Online] [Accessed on 01/02/2011] http://www.corp.att.com/globalnetworking/our_global_story.html BBC News (2001) BT chief quits early. BBC [Online] 31st October [Accessed on 26/02/2011] http://news.bbc.co.uk/1/hi/business/1629621.stm BBC News (2001) BT plans to break losing streak . BBC [Online] 4th December [Accessed on 26/02/2011] http://news.bbc.co.uk/1/hi/business/1691580.stm BBC News (2001) BT to ditch ATT venture .BBC [Online] 20th April [Accessed on 26/02/2011] http://news.bbc.co.uk/1/hi/business/1287589.stm BBC News (1999) Business: The Company File BT expands into China. BBC [Online] 8th April [Accessed on 26/02/2011] http://news.bbc.co.uk/1/hi/business/the_company_file/314264.stm BBC News (2009) Global IT unit knocks BT profits. BBC [Online] 30th July [Accessed on 26/02/2011] http://news.bbc.co.uk/1/hi/business/8176033.stm BBC News (2001) QA: What now for BT?. BBC [Online] 10th May [Accessed on 26/02/2011] http://news.bbc.co.uk/1/hi/business/1323096.stm BT Plc (2010) Annual General Meeting. BT Group Plc. [Online] July [Accessed on 02/03/2011] http://www.btplc.com/Sharesandperformance/AGMs/AGM2010/AGM2010slides.pdf BT Plc (2011) Around BT: Global Services. BT Today. February 2011. pp 39-41. BT Plc (2009) BT Global Services provides full IP convergence project for Roberto Cavalli Group. BT Press releases [Online] 19th November [Accessed on 02/03/2011] http://www.btplc.com/News/Articles/Showarticle.cfm?ArticleID=A0C112A6-D3B5-47C5-B26D-383B12658748 BT Plc (2010) Investor Day Part 1. [Online] [Accessed on 26/02/2011] http://www.btplc.com/Sharesandperformance/Quarterlyresults/Financialpresentations/q410Investor1.pdf BT Plc (2010) Jeff Kelly joins BT as CEO BT Global Services [Online] [Accessed on 02/03/2011] http://www.btplc.com/news/Articles/ShowArticle.cfm?ArticleID=0D9B24BA-B757-4880-95AB-5B0820E975A5 BT Plc (2002) Risk Factors. [Online] [Accessed on 01/03/2011] http://www.btplc.com/report/risk.shtml BT Plc (2011) The historical development of BT. [Online] [Accessed on 27/02/2011] http://www.btplc.com/Thegroup/BTsHistory/History.htm De Wit, B and Meyer, R. (2004) Strategy: Process, Content, Context. 3rd Edition. London Douglas, S., Wind, Y. (1987) The Myth of Globalisation. Columbia Journal of World Business, Winter Fagan, M. (1994) ATT readies for battle with BT: Granting of licence to US giant sets scene for new wave of competition in British telephone services. The Independent. [Online] 9th July [ Accessed on 01/03/2011] http://www.independent.co.uk/news/business/att-readies-for-battle-with-bt-granting-of-licence-to-us-giant-sets-scene-for-new-wave-of-competition-in-british-telephone-services-1412595.html FAME (2011) Company report: BT Global Services Limited [Online] [Accessed on 03/03/2011] Available from: FAME Forbes, C. (2010), Strategic Change, Lecture/Class, Manchester Metropolitan University, unpublished. Gardiner, P. D., Turner, C. (2007) De-internationalisation and global strategy: the case of British Telecomunications (BT). Journal of Business Industrial Marketing, Vol. 22 Iss:7, pp 489-497. Glick, B. (2008) BT Global Services chief quits after profit warning [Online] Computing.co.uk [Accessed on 02/03/2011] http://www.computing.co.uk/ctg/news/1859249/bt-global-services-chief-quits-profit-warning Harris, N. (2010) BT will continue providing the phone and internet services for the Department for Work and Pension. [Online] ITPro [Accessed on 02/03/2011] http://www.itpro.co.uk/620347/dwp-extends-bt-service-contract-worth-237-million Horsburgh, S. (2011) Strategy Formation. Lecture/Class, Manchester Metropolitan University, Unpublished. International Business Times (2010) Unilever signs à ¢Ã¢â‚¬Å¡Ã‚ ¬173 million IT services contract with BT Global. [Online] [Accessed on 02/03/2011] http://uk.ibtimes.com/articles/35898/20100715/unilever-signs-it-services-contract-bt-global.htm Levitt, T. (1983) The globalization of markets. Harvard Business Review. May-June London Stock Exchange (2011) BT Group PLC ORD 5p [Online] [Assesed on 26/02/2011] http://www.londonstockexchange.com/exchange/prices-and-markets/stocks/summary/company-summary.html?fourWayKey=GB0030913577GBGBXSET1 McIntosh (2000) BT wrestles with internal divisions over strategy The independent [Online] 19th September [Accessed on 01/03/2011] http://www.independent.co.uk/news/business/analysis-and-features/bt-wrestles-with-internal-divisions-over-strategy-700126.html Ovum (2009) BT Global Services Scores First [Online] [Accessed on 03/03/2011] www.globalservices.bt.com/static/assets/pdf/Insights%20and%20Ideas/Ovum%20Research%20-%20BT%20Global%20Services%20Scores%20First.pdf Pappalardo, D. and Mears, J. (2002) ATT spells out international strategy. Network World [Online] [Accessed on 01/03/2011] http://www.networkworld.com/news/2002/129527_01-28-2002.html Plunkett Research Ltd (2010) Telecommunications Industry Overview. [Online] [Accessed 28/02/2011] http://www.plunkettresearch.com/telecommunications%20market%20research/industry%20statistics Poh, L.C. (1994) The Liberalisation and Privitaisation of Telecommunications in Singapore. [Online] [Accessed on 02/03/2011] http://www.ida.gov.sg/News%20and%20Events/20050727180231.aspx?getPagetype=21 Porter, M.E. (1979) How Competitive Forces Shape Strategy. Harvard business Review, July/August 1997 Porter, M. (1996) What is Strategy?. Harved Business Review, November-December Pritchard, J., Armistead, C. (1999) Business process management lessons from European business, Business Process Management Journal, Vol. 5 Iss: 1, pp.10 35 Servicedesk360 (2009) BT Global Services welcomes new chief. [Online] [Accessed on 01/03/2011] http://www.servicedesk360.com/archives/?p=937 Vertical Systems Group (2007) Ethernet Services Market Update. [Online] [Accessed on 02/03/2011] http://www.twtelecom.com/Documents/Announcements/News/2007/VSG_TWTC_Mid_year07Ethernet.pdf

Saturday, July 20, 2019

Devastating Effects of Synthetic Pesticides in Rachel Carson’s Silent Spring :: Environment Environmental Pollution Preservation

Devastating Effects of Synthetic Pesticides in Rachel Carson’s Silent Spring Rachel Carson was a biologist, ecologist, and a writer. She was an advocate for environmental awareness and published a book to help the populous understand the effects of harmful substances like DDT. Her book, Silent Spring, explained to the public the dangers of synthetic chemicals to the environment and to the human race. She advocated that humanity should learn to coexist with the environment, not always trying to dominate it. Her book increased environmental awareness and allowed people to understand the delicate balance of the ecosystem. Rachel Carson’s central argument was based upon the fact that synthetic pesticides were destroying the delicate balance of the ecosystem. She explained that the toxic chemicals did not disappear but instead would build up over time up the food chain, eventually leading into the bodies of the upper tiers. She also used the destruction of life as a way to convince people that synthetic pesticides are bad. These specific examples of destruction, such as the death of lake fish and robins, had occurred in actually places. By linking all the occurrences of destruction, she was able to put together an argument able to change the way people think about chemical pesticides. Her argument and support made people understand that the spread of synthetic chemicals was a serious issue. In Silent Spring, Rachel Carson’s audience was not just the US government that she had been working for, but the regular people using these pesticides. She needed to reach every person and spread knowledge of the serious dangers that pesticides could inflict on the environment. She simplified the specifics and scientific processes in order for simple people to understand what these harmful chemicals were doing to them and what they were doing to the places they lived. People understood that she was writing not to discredit the chemical pesticide industry but to look out for everyone else’s well being. The rhetorical triangle was a significant part of Silent Spring‘s argument. Rachel Carson wanted to persuade people of the serious danger of this chemical threat. She used the appeal to emotion, or pathos, the most in her argument. She used the peoples fear in order to persuade them of the dangers. She compared the chemical pesticide to nuclear fallout and she explained the concentration and build up caused by the natural food cycle. She wanted everyone to understand that they would eventually be affected by the high concentration of toxic material.

Baldwins My Dungeon Shook: A Letter to my Nephew Essay -- Baldwin Dun

Baldwin's My Dungeon Shook: A Letter to my Nephew Does the American Dream belong to every one or does it exclude some individuals? The American Dream is a very powerful force that molds America. It has existed for many generations but has it changed over time? The foundation of the Dream tends to stay the same that is the pursuit of happiness, hope, freedom, justice and equality. The concepts within the American Dream should alter to fit the changes of society. The breakthroughs and obstacles that America overcomes should shift the American Dream. Society may see the American Dream as a dangerous power causing them to be scared to challenge the concepts of the traditional American Dream. Will society become dysfunctional if someone challenges the American Dream or will it make our country stronger and more diverse? According to James Baldwin’s â€Å"My Dungeon Shook: A Letter to My Nephew† African Americans cannot obtain their piece of the American Dream. Baldwin wrote a letter to his nephew in hope of guiding him through life. Baldwin had many words of wisdom to share, mostly words provoked by pain and anger. Baldwin wanted to teach his nephew about the cruelty of society. His main point was to teach his nephew not to believe the white man and his words. He wanted to encourage his nephew to succeed in life but not to expect the unassailable. By believing the white man one can not succeed but by knowing where one comes from will lead to success was the foundation of Baldwin’s message (243-246). When reading â€Å"My Dungeon Shook: A Letter to my Nephew†, it was clear that Baldwin was not just writing a letter to his nephew but to society by interacting personal thoughts with public awareness. Although Baldwin’s letter was addressed to his nephew, he intended for society as a whole to be affected by it. â€Å"This innocent country set you down in a getto in which, in fact, it intended that you should parish†(Baldwin 244). This is an innocent country, innocent only because they know not what they do. They discriminate the African American by expecting them to be worthless, by not giving them a chance to prove their credibility. Today African Americans are considered to be disesteemed in society. They are placed in this class before they are even born just like Royalty obtains their class before they are even conceived. We may think that this is a paradox but when d... ...ow by forgiving the people who hurt him and Baldwin is trying to redeem Jesus’ example by forgiving the people who hurt him. Forgiveness is the key that unlocks the chains that embodies mankind. Forgiveness could be thought of as the potion that unites America and brings equality to the redeemed world. Although the American Dream is considered to be the link that binds society, there are some individuals that do not posses link to unit. The African Americans have been struggling for many years to obtain the piece of the American Dream, their place in America. Joseph Kennedy has frustration and anger built up while trying to find his place in America, â€Å"Goddamn it! I was born in this country! My children were born in this country! What the hell does someone have to do to become an American† (qtd. In Harris 369)? If someone challenges the concepts of the American Dream then maybe our country can unite. Do not fear the American Dream, yes it is a powerful force that molds society but each individual controls the power. If one does not believe in the American Dream then the power of the Dream is weakened. Would America unite and become equal if someone challenges the American Dream?

Friday, July 19, 2019

The Objectivity of History :: Expository Essays Research Papers

The Objectivity of History The issues that are raised in this source by Marc Trachtenberg are is whether or not objectivity is still a relevant idea, and if it is not then is history in fact dying. Keith Jenkins' "What is History?," Carl Becker's "What are Historical Facts?" and Richard Evans' "In Defence of History" will be used to discuss and examine these issues. Marc Trachtenberg is questioning if objectivity is possible and desirable in today's society, and this is a question that many historians have pondered. Keith Jenkins and Richard Evans are the two historians that will be used in relation to this debate. Trachtenberg believes that history should be ultimately obtainable however, he is worried that the way in which society is heading that it will soon become an obsolete ideology. His believes that history's ultimate goal is to discover the truth. Trachtenberg believes that you should "put your political beliefs aside and frame questions in such a way that the answers turned on what the evidence showed." He realizes that this may be a slightly naà ¯ve idea however he still stands by this belief even when others such as Keith Jenkins have totally given up on objectivity. Keith Jenkins in his article "What is history" sets outs his opinion on why objectivity is in fact impossible to achieve in the study of history. His perception is that that "actual past has gone" and in its place we have created history in the present and that the "content is as much invented as found." His theory is that a historian cannot escape his or her own preconceived ideas and personal motives to the extent that history could be written in an objective way. He goes as far to set out the steps and within the reasons why historians write the way they do. He says that through the selection of evidence the historian's prejudices are at work, disregarding pieces that do not fit in with their own ideologies. Jenkins was a post modernist historian and his context is important in why he thought they way he did. The post modernist movement was one that believed that historical objectivity was an oxymoron and that history was more of an entertainment than an arm of academic study. The post modernism movement was established after the confusion of the World Wars. This explains why their notions on history because scientific history had been the prevailing idea in history until this occurred.

Thursday, July 18, 2019

Gwen Harwood Essay Essay

Opportunities for an individual to develop understanding of themselves stem from the experiences attained on their journey through life. The elements which contribute to life are explored throughout Gwen Harwood’s poems, At Mornington and Mother Who Gave Me Life, where the recollection of various events are presented as influences on the individual’s perception of the continuity of life. Both poems examine the connections between people and death in relation to personal connections with the persona’s father or mother. By encompassing aspects of human nature and life’s journey, Harwood addresses memories and relationships which contribute to one’s awareness of life. Memories and meandering thoughts, related to personal experiences, are explored throughout At Mornington where the persona shifts between the past and present and dreams and reality. This is similar to Father and Child where Barn Owl is set in past test and Nightfall is set in the present, symbolic of appreciation and understanding of the complexities of life which the child learns. At Mornington opens with an evocation of an event from the persona’s childhood which establishes the temporary and ever changing nature of human life. Reflected through the shifts between past and present tense, the persona is attempting to use past experiences in order to appreciate the present and accept the future. The poem provides a reflective and personal point of view accompanied by the recurring motif of water which symbolises the persona’s transition from childhood to the acceptance of the inevitability of death. In the third stanza, the persona refers to a more recent past where she had seen pumpkins growing on a trellis in her friend’s garden. The action of the pumpkins is described as â€Å"a parable of myself† which allows the persona to reflect on the meaning and quality of her own life and existence. The metaphor between the pumpkin vine and the persona suggests that like the pumpkin, human life also ripens and matures before coming to a closure and returning to the earth. Supported by the phrase â€Å"candlelight for eyesight,† the reader is made aware of the transience of life that the persona has grown to accept and understand. In Father and Child, as the persona moves on from childhood, her father becomes elderly and is entertained by simple things in nature, â€Å"birds, flowers, shivery-grass. † These symbols of nature remind the persona of the inconsistency of life and the certainty of death, â€Å"sunset exalts its known symbols of transience,† where sunset represents time. Both poems are indicative of the impermanence of life and that the persona has managed to mature and grow beyond the initial fearlessness of childhood moving onto a sophisticated understanding of death. The connection between life and death is expressed in a different way through Mother Who Gave Me Life, a poem of mourning for the dead. The poem can be seen as a personal farewell to the persona’s mother where the dominant images of the poem show evolution and the passing of time. Father and Child also demonstrates the passing of time as the persona moves from the innocence of childhood to the sadness of her father’s advancing age and inevitable passing. In Mother Who Gave Me Life, the reference to Halley’s Comet, which appears only once every seventy-six years, tells the reader that the mother was unable to see it once more before surrendering to death. The direct speech of the Sister is reported without the use of quotation marks as in, â€Å"When she died she was folding a little towel. † This provides readers with the knowledge that the mother addressed in the poem is dead. Without quotation marks, the flow of the poem is maintained and is therefore more easily absorbed into the texture of the poem. The parallel image of the â€Å"fabric of marvels† being reduced to the â€Å"little towel† raises the notion that whilst death may have brought a physical end to the persona’s mother’s life she remains a marvel of creation as the persona’s memories of her live on. The poem ends with the ‘fine linen’ recalling the memories of a typical childhood scene where the persona’s mother is calling for her to have dinner â€Å"as darkness falls on my father’s house. † This biblical reference to the House of the Lord, combined with the coming of darkness, reminds the reader of the inevitable ending of life and the respective movement into heaven. As the second section of Father and Child draws to a close, it is evident that the persona has grown to understand that she has limited time left with her father. The significance of Nightfall as the title of the second section, when considering the daybreak setting of Barn Owl, reinforces this. Sunrise symbolises youth whilst nightfall, in comparison, suggests an ending which implies death, a concept that the adult persona is beginning to acknowledge it as part of life. A particular instance in life can conjure different memories of the past as in At Mornington where the persona is drawn into recollections of childhood experiences with her father while standing by the graveside of her friend’s parents. A positive image of the father and child relationship is conveyed throughout the poem as in, â€Å"secure in my father’s arms. † This image conveys safety, comfort and protection which assists the persona in moving on and accepting the cycle of life. It is the security which stems from this relationship that enables the persona to mature from the perceptions and thoughts maintained as a child. Insight into the relationship between the persona, as both child and adult, with her father is also demonstrated in Father and Child. The dominance of the father is suggested through his imperative tone, â€Å"End what you have begun. † Despite the power-play in their relationship, there is still a sense of closeness, â€Å"I leaned my head upon my father’s arms. † This connection has enabled the persona to mature and grow through experiences. This personal relationship is also evident in Mother Who Gave Me Life where the imagery of light shows the persona realises the importance of her mother as she walks â€Å"in the light of the living. † This suggests that the persona is able to walk amongst the living due to her mother. The affirming experiences and enlightenment provided by this relationship enables the persona to see the life-giving role of women as part of the cycle of life. All the poems comment on an individual’s relationship with their mother or father which is essential in maturing and evolving as an individual. The relationships conveyed enable the persona to gain an understanding of life whilst considering its value and accepting its cycle. Ultimately, the exploration of memory and relationships with the persona and their father or mother enables an individual to comprehend human nature and the links between life and death. Throughout the poems At Mornington and Mother Who Gave Me Life, Harwood shows the reader, through memories and comparisons, different aspects of life which contribute to what it means to be human.

Wednesday, July 17, 2019

Colombian Coffee Essay

El Dorado drinking chocolate tree cuckold is a start up vexation projected to open its doors to the public succeeding(prenominal) year. Some of the priorities of the dividing line ar focalized in giving the shrink fromsumer the ulti- mate drinking chocolate experience, by oblation them with an extensive variety of options that telescope from a soft favored try on to a strong taste of sublimate burnt umber for those who enjoy their chocolate black. More e veryplace, the come with has designed non however to pro- vide the trounce prime(prenominal) of Colombian chocolate berry tree, scarce has in any case thought about the fusssumers pocket, pass integrity of the most agonistic prices in the umber bean berry reward commercialize.The firm is fitted to strike this competitive price by importing the java straight strain Colombia which overly onlyows us to yardbirdtrol the prime(a) and pass onnce of our proceeds. The alliance leave be managed an d channeliseed by its that owner Juan De La Parra as their CEO. Also, the store get out consecrate one meanetary coach in Colombia who result be in charge of exports. WHAT WE SELL El Dorado umber disclose impart be offering its costumer with a variety of deep brown wares described bellow. total beans worked cocoa Organic Single origen nictitation coffee decaf WHO WE SELL TO In battle array to identify the of import arse market, El Dorado deep brown Shop has divided the general popu- lation of the sugar argona by age, cogitate on the population over 40 years old with a center(a) to a naughty income.The most outstanding group of customers are those coffee lovers who have some time during the morning to create from raw material their own cup of coffee onward scratch line the day. The humor is to target those stack who are non completely indulge by any kind of lineament coffee but would rather pick the taste of a more than high quality gift coffee tast e secret DO not DISSEMINATE.This line of work political program contains con? dential,trade-secret info and is component scarce with the intellectual that you pass oning not divide its limit or ideas with tercet parties without the give tongue to compose combine of the jut out au- thor. Colombian Co? ee monetary SUMMARY financial Highlights El Dorado Coffee Shop impart fund its starting up cost by employ personal savings and probably a loan. However, because the initial jut of initiation does not necessarily requires a physical loca- tion since the coffee could be apportiond and promoted by internet and local anaesthetic anesthetic establishments, most of the investment would be utilise to acquire the product. Sources of the funds include5,000 person-to-person savings 2,000 to 5,000 Loan ( Depending on the study and the current coffee production in Colombia. Also we would have to consider the wavering of the price depending on the world demand) Financial Highlights by family orphic DO not DISSEMINATE. This credit line designing contains con? dential, trade-secret discipline and is divided up only with the collar that you result not share its content or ideas with ordinal parties without the communicate pen bear of the plan au- thor. Colombian Co? ee Company COMPANY OVERVIEW Overview The troupe was founded as an initiative topromote an d distribute Colombian coffee in a comparatively unexplored market.The main idea of the ships company is to create awareness of Colombias coffee in spite of appearance a monstrous coffee drinking society as the United States. Taking into account that the facile capital that is go- ing to be used for the companys understructure is quite small, we are focusing on creating a entanglement page where large inwardness of dominance customers can be reached with a relatively low cost. Moreover, the web page go forth also serve as a medium to order any of our products, facilitating produc t distribution and the acquisi- tion of the product MANAGEMENT TEAM.The counsel team for el Dorado Coffee Shop will consist of the following force Juan De La Parra, CEO. Some of the main responsibilities will be Keep the store with the equal supply in order to have the demand while consider- ing the freshness of the product. order and promote events that create awareness of Colombian coffee. Coordinate monthly welcomeings with the general double-decker in Colombia. set up goals and gross sales projections. Edgar Cruz, General Manager in Colombia. Coordinates the exports to the U. S from Colombia In charge of all legitimate documents. Web site maintenance. Employees. (2 plenty).Packaging and spoken language CONFIDENTIAL DO non DISSEMINATE. This business plan contains con? dential, trade-secret information and is overlap only with the perceptiveness that you will not share its contents or ideas with ternary parties without the express pen agree of the plan au- thor. Colombian Co? ee CONFIDENTIAL DO NOT DISSEMINATE. This business plan contains con? dential, trade-secret information and is shared only with the understanding that you will not share its contents or ideas with third parties without the express written consent of the plan au- thor. Colombian Co? ee Products and Services PRODUCTS AND SERVICES.This company will surplusize in sell and distributing coffee as its main product. The coffee will be sold in different presentations and sizes. The presentations include whole bean, blend, or- ganic and Instant coffee. Kind whole beans blended coffee Organic Single origen Instant coffee decaf Size Half pund sensation pound COMPETITORS The essence of the company is establish on meeting the expectations of a precise market share within the coffee drinkers, so competitors would be measured in the degree of how effec- tive they meet these expectations. We believe that we would have two kinds of competitors. in that respectfore only form compe tition would be taking into account. examples of direct competitors are as follow caribou Coffee shop Intelligentsia spoiled Shoulders Coffee Bow Truss Coffee Metropolis Coffee CONFIDENTIAL DO NOT DISSEMINATE. This business plan contains con? dential, trade-secret information and is shared only with the understanding that you will not share its contents or ideas with third parties without the express written consent of the plan au- thor.Colombian Co? ee Target Market mart OVERVIEW According to statistics, the total percentage of Americans over the age of 18 that drink coffee ev-eryday is 54% and the total percentage of coffee consumption that takes place dur- ing breakfast hours is 65% therefore, the intended main target market would be fo- cused on people 45 and older who have a half-size extra time to prepare coffee in the morning. How- ever, according to coffee statistics, young people between the ages 18-34 in the section are pay- ing almost about $10 more per week on coffe e than their 45-and-older counterparts ($24. 74 vs. $14. 15, respectively).So, this last group would be projected as a dominance market in the future. MARKET ineluctably We believe that the American society runs on coffee consumption.From the young students who need to bank check active and focus late at night, to general everyday workers who are invariably seeking for extra energy. However, to specify our target market we have selected a more specialized and knowl process able consumer who not only sees coffee as a solution of a little extra energy, but also appreciates and screwes the quality of a premium cup of coffee. CONFIDENTIAL DO NOT DISSEMINATE. This business plan contains con? dential, trade-secret information and is shared only with the understanding that you will not share its contents or ideas with third parties without the express written consent of the plan au-thor. ColombianCo? ee Strategy and Implementation MARKETING jut Overview Our market strategy will be focused in two main points. First of all, the main objective is to meet or exceed the expectations of the consumers. By implementing this branch step, the company will be able to create customer loyalty and therefore be abel to rely on a stable demand. Second of all, the company will be focusing on the creation of awareness of the qualities of premium Colom- bian coffee. Even though most people have comprehend about Colombian coffee being one of the best in the world, very few people have essay before. We believe that the stimulation of Colombian coffee awareness will boots the demand for premium Colombian coffee.Moreover, by doing so, we will be able to differentiate our quality from the sojourn of the competition. Positioning Our business is intended for people who appreciate coffee, not only for a boots of energy, but also for those who appreciate and distinguish a premium high quality cup of coffee every time. For those who win settle from something else but the best. Pric ing El Dorado Coffe Shop, will be competing with the high edge providers of premium coffee in the Chicago area.However, We will be able to provide the consumers with not only the best coffeebut one o f the most competitive prices in this kind of market. Promotion we will offer a free rank which will enable us to admit track of our regular customer roguishness rewarding them by a special promotion on their birthday and also with discounts after reach certain amount of money in purchases. Free rank and file flier Special discounts on your birthday 10% to 20% discounts after reaching 100 dollars cumulative in your card Buy one get the act one 50% discount on special events during the year 3 referrals= 10% discount on your next purchase CONFIDENTIAL DO NOT DISSEMINATE.This business plan contains con? dential, trade-secret information and is shared only with the understanding that you will not share its contents or ideas with third parties without the express written consent of th e plan au- thor. Colombian Co? ee scattering As a start up business we believe that the best elbow room to grow and promote ourselves is to distribut- ing our products to other selling points besides ourselves. We will be unbidden to offer our product to coffee shops and cafes that are interested. Also, we plan to distribute the coffee ourselves, us- ing the profits and local distribution channels.The distribution costs will vary depending the mediums available. MILESTONES Milestone referable Date Whos Responsible go around the business February 28, 2015 Juan De La Parra CONFIDENTIAL DO NOT DISSEMINATE. This business plan contains con? dential, trade-secret information and is shared only with the understanding that you will not share its contents or ideas with third parties without the express written consent of the plan au- thor. Colombian Co? ee Financial be after gross FORECAST Revenue Forecast class 1 stratum 2 Year 3 CONFIDENTIAL DO NOT DISSEMINATE.This business plan contains con? dential, trade-secret information and is shared only with the understanding that you will not share its contents or ideas with third parties without the express written consent of the plan au- thor. Colombian Co? ee Revenue whole beans co? ee bags $6,360 $0 $0 Organic co? ee $5,625 $0 $0 blend co? ee $4,750 $0 $0 Instant co? ee $3,105 $0 $0 come up Revenue $19,840 $0 $0 Direct Cost whole beans co? ee bags $2,862 $0 $0 Organic co? ee $2,250 $0 $0 blend co? ee $1,900 $0 $0 Instant co? ee $1,553 $0 $0 Total Direct Cost $8,565 $0 $0 Gross Margin $11,275 $0 $0 Gross Margin % 57% 0% 0% CONFIDENTIAL DO NOT DISSEMINATE.This business plan contains con?dential, trade-secret information and is shared only with the understanding that you will not share its contents or ideas with third parties without the express written consent of the plan au- thor. Colombian Co? ee Revenue by Month around the Revenue Forecast PERSONNEL fancy Personnel Table Year 1 Year 2 Year 3 Legal represe ntative and chief coach-and-four in South America $12,000 $12,000 $12,000 hookup and Packing $2,400 $2,400 $2,400 Chief executive in North America $12,000 $12,000 $12,000 Total $26,400 $26,400 $26,400 slightly the Personnel Plan Personnel Plan will be as follows CONFIDENTIAL DO NOT DISSEMINATE.This business plan contains con?dential, trade-secret information and is shared only with the understanding that you will not share its contents or ideas with third parties without the express written consent of the plan au- thor. Colombian Co? ee North American manager who will be in charge of managing the storage and distribution o0f the products inside the U. S Legal representative who will be in charge of administrating all the legal aspects and agreements between the company and the local producers. Also will be in charge of su- pervising the packing and exports to North America.There will be one employee in charge of packing all the product meeting the legal re-quirements for exporta tion. BUDGET work out Table Year 1 Year 2 Year 3 in operation(p) Expenses Salary $26,400 $26,400 $26,400 Employee Related Expenses $2,400 $2,400 $2,400 Marketing & Promotions $0 $0 $0 Exports $5,777 $0 $0 Utilities $0 $0 $0 O